Houston, We Are the Solution Campaign

Role: Writer

The “Houston, We Are the Solution." campaign features students, alumni and faculty at University of Houston-Clear Lake who are making an impact in Bay Area Houston and beyond. The campaign nods to the university's legacy of being created to educate NASA employees and aims to elevate its reputation/brand in the community.

Each feature includes: a full-page print ad, feature story, profile video, digital billboard and inclusion on the campaign web page. Working with a team, I served as one of two writers for the campaign to interview subjects, write feature stories and copy for print and billboard ads.

September 2019 Campaign Feature

Feature: "President Blake reflects on legacy, prepares for new era at UHCL"

Print Ad

President Blake - Houston, We Are the Solution Campaign print ad

Digital Billboard

President Blake - Houston, We Are the Solution Campaign billboard

Video

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June 2019 Campaign Feature

Feature Story: "Family, education fuel Pearland couple to give back to community"

Print Ad

Nizam and Jesmin Meah - Houston We Are the Solution print ad

Digital Billboard

Nizam and Jesmin Meah - Houston We Are the Solution billboard

Video

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April 2019

Feature: "Alum's legacy of giving stimulates community, access to education"

Print Ad

Michael Landolt - Houston We Are the Solution pint ad

Digital Billboard

Michael Landolt - Houston We Are the Solution billboard

Video

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December 2018

Feature: "Student supporting young minds as teacher and homegrown role model through UHCL partnership"

Print Ad

Nancy Vega - Houston We Are the Solution print ad

Video

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November 2018

Feature: "Alumna empowers Hawks with contributions to student, STEM scholarships"

Print Ad

Denise Navarro - Houston We Are the Solution print ad

Video

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August 2018

Print Ad

Alfred Mimms - Houston We Are the Solution print ad

Digital Billboard

Alfred Mimms - Houston We Are the Solution billboard

Video